FREELANCE COMMUNICATIONS
SPECIALIST
Client management BUSINESS DEVELOPMENT BRAND STRATEGY creative rESEARCH comms strategy
creative consulting project management film, photography, digital, socIal, and experiential production post-campaign reporting and analysis
in OTHER WORDS i bring exciting creative work to life
Born in Paris, grew up by the sea. Moved to Amsterdam in 2017, for the food and the weather obviously. And maybe a bit for Wieden+Kennedy. Until summer 23” I used to be the Account Director on Nike leading their creative communications for EMEA. I’ve now opened my own shop and doing all kind of communications stuff freelance. I’m based in Paris but willing to travel and open to work remotely.
I started my career the same year Harry Potter ended and Adèle dropped “Rolling in the deep”. That was a long time ago. Since then, I’ve worked at BBDO Paris, Marcel, Ogilvy and W+K. I’ve spent more time than reasonable working for the M&M’s characters, launched “You are not you when you are hungry” for Snickers in Europe, and may have spent a bit of time working on Eurostar but that whooshed pretty quickly. I’ve launched a couple of Netflix shows. I’ve worked on car brands, food brands, fashion brands, entertainment and tech brands
During my time in Amsterdam, I have supported the launch of IGTV for Instagram, made a couple of children’s books, and dozens of Nike reactive projects - many that never saw the light of day. But hey, that's part of the beautiful game. I have worked on Mbappé campaigns, he’s a cool guy. I have launched Just Do It in Germany and explained to Middle Eastern parents the importance of letting their kids do sports. For the Euros 22, I have done projections of the Lionesses on the Cliffs of Dover and Battersea power station among other landmarks across the UK. I’ve created work with important messages for the world, but also work that’s just really entertaining. Something I believe to be just as important.
Oh and I’ve used the first person to write this bio but it took a village to make all of this. This village is populated by very talented humans and credits are available on request.
If you’d like to get in touch:
margot.paquien@gmail.com